
hi, i'm aashika!
Designer and researcher crafting interfaces with a sociology brain, photographer's eye and, uncommon care. I have been designing for B2B enterprise software, AI tools and public transit for 4+ years.
work
Sound Transit • Public Transit • 2026
Contextual Search for 500k+ public transit users in Seattle
Verdigris • IoT / Conversational AI • 2025
Proactive AI alerting for data center technicians
Elastic Path • B2B Enterprise • 2024
Redesigned product creation and improved trust and collaboration for merchandisers
Elastic Path • B2B Enterprise • 2024
Search configuration tool for e-commerce merchandisers
Elastic Path • B2B Enterprise • 2024
Product category visualization for e-commerce merchandisers
hi, i'm aashika!
Designer and researcher with 4+ YOE, focused on interaction design for emerging tech. I just finished my MS in Human-Centered Design & Engineering at UW.
I enjoy bringing emerging tech into real products, whether that's 0→1 or reinventing tools people already rely on. Obsessive learner, compulsive tool-tryer, citizen of the internet.
I design as an act of care, obsessed with how people find their way - through cities, information, and ideas. Good design makes those journeys intuitive and, on the best days, joyful.
Outside work: Brazilian Jiu-Jitsu, writing recipes, and teaching myself whatever gets me closer to becoming a creative technologist.
Latest weekend experiment: my Letterboxd watchlist orbiting until it picks my next movie.